Pepsi Wild Cherry Takes Over Vegas Sphere and Teams Up with TikTok Sensation for Super Bowl Build-Up

As the excitement for Super Bowl LVIII reaches its peak, Pepsi Wild Cherry is leaving no stone unturned with a dynamic series of activations in Las Vegas. The soft drink giant is set to make a splash with a captivating campaign, including a...

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Pepsi Wild Cherry Takes Over Vegas Sphere and Teams Up with TikTok Sensation for Super Bowl Build-Up

As the excitement for Super Bowl LVIII reaches its peak, Pepsi Wild Cherry is leaving no stone unturned with a dynamic...

YouTube Achieves Record Revenue Surpassing $9 Billion, Indicating a Rebound in Ad Spending

YouTube, a subsidiary of Google, demonstrated robust performance in...

Health Union Introduces Innovative Programmatic Solutions, Amplify+ and Audience PMP, Redefining Health Audience Engagement

Health Union, a pioneering digital health company dedicated to...

Advertisers Brace for $71 Billion Loss in 2024 Due to Bot Clicks and Fake Traffic

As the growth of ad spend slows to 5.3%,...

Social Media Advertising Hits $930 Billion Since 2017, US Leads Global Spending

The social media advertising industry has emerged as a...

OpenX Unveils Cookieless Deal Library, Empowering Advertisers to Navigate Programmatic Shift

OpenX Technologies, Inc., a prominent omnichannel supply-side platform, has...

9th-Grade Ukrainian Students Explore PR World at PRNEWS.IO: A Journey into Media Realms

TALLINN, – Last Friday, December 8th, a group...
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Lifestyle

YouTube Achieves Record Revenue Surpassing $9 Billion, Indicating a Rebound in Ad Spending

YouTube, a subsidiary of Google, demonstrated robust performance in Q4, reporting a significant 15.5% year-over-year increase in advertising revenue, reaching an impressive $9.2 billion. The latest earnings statement from parent company Alphabet also highlighted an...

Advertisers Brace for $71 Billion Loss in 2024 Due to Bot Clicks and Fake Traffic

As the growth of ad spend slows to 5.3%, advertisers face a growing threat to their budgets – the surge in invalid traffic (IVT). New research conducted by the marketing efficiency platform Lunio reveals that...

Advertisers Brace for $71 Billion Loss in 2024 Due to Bot Clicks and Fake Traffic

As the growth of ad spend slows to 5.3%, advertisers face a growing threat to their budgets – the surge in invalid traffic (IVT). New research conducted by the marketing efficiency platform Lunio reveals that...

Technology

YouTube Achieves Record Revenue Surpassing $9 Billion, Indicating a Rebound in Ad Spending

YouTube, a subsidiary of Google, demonstrated robust performance in Q4, reporting a significant 15.5% year-over-year increase in advertising revenue, reaching an...

Health Union Introduces Innovative Programmatic Solutions, Amplify+ and Audience PMP, Redefining Health Audience Engagement

Health Union, a pioneering digital health company dedicated to fostering connections among millions of individuals grappling with chronic and complex conditions,...

Food & Recipes

YouTube Achieves Record Revenue Surpassing $9 Billion, Indicating a Rebound in Ad Spending

YouTube, a subsidiary of Google, demonstrated robust performance in Q4, reporting a significant 15.5% year-over-year increase in advertising revenue, reaching an impressive $9.2 billion....

YouTube Achieves Record Revenue Surpassing $9 Billion, Indicating a Rebound in Ad Spending

YouTube, a subsidiary of Google, demonstrated robust performance in...

Advertisers Brace for $71 Billion Loss in 2024 Due to Bot Clicks and Fake Traffic

As the growth of ad spend slows to 5.3%,...

Social Media Advertising Hits $930 Billion Since 2017, US Leads Global Spending

The social media advertising industry has emerged as a...

OpenX Unveils Cookieless Deal Library, Empowering Advertisers to Navigate Programmatic Shift

OpenX Technologies, Inc., a prominent omnichannel supply-side platform, has...

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